PropertyGuru Malaysia surges ahead amid cooling market
KUALA LUMPUR, 6 MAY 2014 – The growing uncertainties of the local property market did not hinder the progress of PropertyGuru Malaysia, as the leading real estate portal displayed promising growth in 2013, closing in on its closest competitor amidst the many challenges ahead for both developers and home buyers.
Factors contributing to the surge include consumer sentiment in regards to fear of an increase in property prices and uncertainties in market value. Current sentiments reflect a healthy demand for information as consumers look to equip themselves with the appropriate knowledge in the property market, consequently helping them in making better informed purchasing decisions.
“We are experiencing a tremendous growth as PropertyGuru Malaysia’s property listings surged by 100 percent by the closing of 2013 and it is now at about 320,000, ranging from cosy studio apartments to commercial properties. Website visitors had also rose by 70 percent to 18.6 million, while page views climbed by 97 percent to a whopping 131.3 million, according to Google Analytics,” said Gerard Kho, Country Manager of PropertyGuru Malaysia.